Brand Licensing
Shosholoza Brand Custodians is a top-tier licensing and brand management company focused on licensing and creating its revenues from shosholoza trademarks. Over 27 years the Shosholoza trademark licenses have built a competitive advantage for licensees’ products and generated enormous revenues.
In 1996 Shosholoza Trademark brand became one of the largest contributors to Woolworths and CNA by sales volume. Today Neptune Boot has become one of the premium licensees in the industrial and safety market that manufactures the high-performance Shosholoza Gumboot with a footprint in southern Africa, Australia, and New Zealand.
The Shosholoza clothing brand has now entered the arena at The Foschini Group as a fashion streetwear and active apparel. Shosholoza Brand Custodians continues to provide licensees with opportunities and ideas for possible co-branding and manufacturing or distribution possibilities